7 ways to personalise your customer service
Think back to a time when you received really great, memorable customer service. It’s likely that it involved an element of personalisation – you felt you were being treated like an individual rather than a number on a spreadsheet. Personalisation involves showing that you understand the customer’s specific needs and circumstances and will adapt the experience accordingly. So try out these techniques and delight your customers with a personal experience that’s as unique as they are.